Beehive Brae Launches Across All 67 Aldi Stores in Scotland
A massive congratulations to Plan Bee this week as they announce their launch of Beehive Brae honey beer in all 67 Aldi stores across Scotland. The launch was covered broadly in the press from the Scotsman to Craft Beer World.com
Richard Holloway, Managing Director of Scotland said,
“Scotland produces some of the best craft beer on the market and the Aldi Beer Festival allows our customers the opportunity to try a wide array of beers that are not all readily available. We are sure this Beer Festival will be a great success for Aldi and the brewers involved.”
Aldi is the first major outlet to seize upon Beehive Brae, after Plan Bee came to the company’s attention through their Next Top Product competition, in which the sustainability businesses Origin Honey was also a finalist.